
I have just spent the last month testing out two of the latest goal setting planners: The High Performance Planner from Brendon Burchard and the Start Today Journal from Rachel Hollis. And I am gonna walk through my experience with them, what I loved, what I think fell short, and hopefully help you decide which, if either, is a good fit for you.
Watch here or read below.
Whatโs happening, boss lady?
Iโm Tara Wagner, your belief breakthrough coach helping female entrepreneurs to crush their goals, not their soul, and Iโm talking about two really popular, newer goal setting planners or goal setting journals. (Actually, oneโs kind of a planner and oneโs more of a journal.)
If youโre anything like me, you are seeing these planners non-stop all over Instagram and every single YouTube ad. (God love Brendon Burchard. His ad spend for this thing must be insane. Either that or itโs just me, but I donโt know how to mark and let him know Iโve already bought one. I am seeing the ads everywhere.)
But, Iโve actually been trying these out for a couple monthsโฆor a couple weeks โฆ Little over a month? And Iโve got some thoughts on them.
So, Iโm gonna start off talking about a little bit of the basics of each one to introduce you to them if youโre newer to them. Then Iโm gonna talk to you about my experience with them what I liked, what I didnโt like, and try to help you figure out what you might like and what might serve you best where you are right now.
LETโS START WITH THE START TODAY JOURNAL
This one is the simpliest out of the two. In fact, it is probably the simplest journal you will ever spend almost $30 on.
The designs are really cool because it changes up every quarter. Itโs designed to last three months and then you can go and order a different one. And youโre gonna have a collection of these different designs theyโre coming out with, which is cool but I kinda feel like youโre paying a little bit for the design and maybe a little bit for the name behind the design.
Thereโs not a lot to this journal. It starts off with an intro on how this journal came to be, how to use it, and then youโre going through a very simple daily practice with it.
Itโs based off of a 10-10-1. So, she talks about 10 years, 10 dreams, 1 goal:
- You do some exercises in the beginning to help you outline where you want to be in 10 years.
- You do a little bit more exercises to find out 10 goals within that big vision.
- And then each day, youโre doing some exercises around gratitude, around those 10 goals, and then focus on just one goal at a time.
This is much more of a goal setting journal than it is a goal setting planner. Thereโs not a lot of planning to do here. Itโs really more about journal exercises. And Iโll share some more thoughts on that and what I liked, what I didnโt like, in just in a minute.
Letโs jump over to the High Performance Planner and Iโll introduce you to that one.
THE HIGH PERFORMANCE PLANNER
Itโs almost half the cost of the Start Today Journal and thereโs more meat to it. Itโs also really high quality. I love the littleโฆ like strappy thingy? (I donโt know what itโs called.) And I love the little cloth bookmark. Itโs little touches like that make a big difference.
Thereโs a whole life assessment in the beginning to give you your baseline. Then itโs weekly and monthly assessments to realign you or to track your progress as well as morning and evening exercises to help you to stay aligned with your bigger vision, your bigger goals, who you want to be.
The whole planner was based around his book High Performance Habits* and if you havenโt read that, some of this is not going to make sense to you or itโs not going to click in quite the same way.
So, I loved the book. I highly recommend reading the book first if youโre considering this planner. The planner is really geared to help you implement whatโs taught in the book in a consistent and a simplified way.
Those are the basics on these two goal setting planners/journals.
MY EXPERIENCE OF THE START TODAY JOURNAL
Now Iโm gonna go through my experience of using them over the past month, what I liked and what I didnโt like.
Like I said, the beginning of the Start Today Journal are some journaling prompts and the first one is journaling on โIn 10 yearsโ, and youโre kinda journaling on your vision 10 years from now.
I really loved this. I thought it was really cool to spend some time casting that vision.
But to be honest, I would have struggled with this a few years ago, not really knowing what I wanted or what it could look like.
And that can be really common.
It can be really common to try to figure out where do I want to be in five years. โI donโt even know where I want to be in one year. What does this look like?โ A few years ago, I would have needed more prompts.
If you feel like you struggle with that same thing, figuring out what you really want, and youโre doing this journal, I would Google some additional prompts on big vision, goal setting, โwhere I want to be in 10 yearsโ โ that sort of thing to help to figure that out a little bit easier because thereโs really just one prompt. โIn 10 years, I will beโฆโ โฆ And thatโs it.
The next journaling prompt on here is to narrow down the dreams that you made happen into 10 dreams because then youโre gonna take that into the journal for the rest of the day or for the rest of the journal.
- Youโre going to be writing first, โToday Iโm grateful forโ โฆ And you write down five things youโre grateful for.
- 10 dreams I made happen, and youโre writing those 10 things down every single day.
- And then this is where the 10-10-1 comes into place. The goal Iโm gonna achieve first, thatโs the one. Thatโs the one that youโre focusing on first.
Basically, the whole thing is your writing down five gratitudes and youโre writing down 10 affirmations, essentially.
I think this journal is great for somebody who is very clear on what they need to do but theyโre losing sight of why theyโre doing it. Maybe youโre getting discouraged? This can be really helpful โcause itโs gonna help you to stay focused on your โwhyโ or that long-term goal, especially if what youโre working on doesnโt create immediate results and it is really a long-term goal.
But if you struggle with actually implementing, turning those visions into daily tasks or staying on track on a daily basis with what youโre supposed to do, I donโt think this is gonna be enough for you.

For where Iโm at in life and my business, it didnโt do a whole lot for me. It doesnโt really motivate me to focus on my dream life because thatโs not my motivator.
My motivator is more my bigger why, my bigger purpose; the impact I want to make.
I'm not motivated by 'stuff'. My motivator is the impact I want to make. Share on XSo, I wrote down in my dream life, โI live in Rome with a rooftop patioโ. Thatโs fun. It was fun to visualize that, but it doesnโt keep me motivated every day when I might be feeling discouraged or I might be frustrated or Iโm like โoh my gosh is this really worth it?โ.
For me, I need to be focusing on that bigger vision. โThis is worth it because of the lives that Iโm impactingโ, or โthis is worth it because of the change that Iโm makingโ.
Focusing on my personal outcome isnโt gonna do it for me. And I can see myself using this more if I switch it up and Iโm focusing less on my personal goals and dreams that I made happen and more on my why, my impact, my purpose; that sort of thing.
Also, what didnโt really click with me, and maybe Iโm just missing the point โฆ I donโt completely disagree with the idea what we need to focus on one thing at a time except for the fact that we need to focus on one thing at a time in different areas of our life.
One of my goals was โI am strong, energetic and healthyโ. Well, thatโs obviously the first thing that I need to focus on but that doesnโt mean I canโt also focus on something in my business and something in my relationships or my family. It just didnโt click for me or motivate me to just be writing down that first focus other than the fact that this is my first priority in the day. Thereโs still other things that I want to do.

I think I would have gotten more benefit from this had I organized these in terms of priority. So, number one, whatโs the first thing Iโm focusing on? And then going down the list from there in terms of priority.
Iโve talked about this before and Iโll probably talk about it again in some upcoming blogs, but itโs really about the difference between affirmations versus outcomes.
The journal is really helping you to focus on outcomes, which is helpful if you struggle with goal setting and personal goals.
For instance, if you feel guilty setting personal goals, it can help you to align and get your mind comfortable with the idea of having these goals, having these dreams in your life. But if thatโs not the challenge for you, I donโt think that thatโs as effective as it is focusing on the things that are gonna empower, encourage, and inspire you to do whatโs necessary every single day to reach those ultimate goals.
I prefer to focus on and visualize how I want to feel right now, who I want to be right now, what I need to be doing right nowโฆknowing that the details and outcomes might change and thatโs okay.
Iโm not really tied to the idea of living in Rome with a rooftop patio. It sounds really good, donโt get me wrong, but Iโm not tied to it because I know that if I donโt do that, it means Iโm doing something else. Iโm not as interested in details and outcomes as I am in the impact and just trusting the process as I go.
That is the Start Today journal.


NOW IโM GONNA GO INTO THE HIGH PERFORMANCE PLANNER.
Like I said, this is a meaty little beast. I really loved having the whole life assessment and the High Performance Habits assessment in the beginning to set my baseline and figure out where I am.
I think I filled this out on an okay day because Iโm sort of all over the place. Some of them I got an 80% score. Some of them I got a 52% score.
I loved being able to go in and do the weekly and the monthly assessments and then, also, the Daily Habits Scorecard because I feel like this just gave me some really consistent touch points to keep me on track with my intentions, goals, how I wanted to show up, and what I wanted to be doing on a day-to-day basis.
Brendonโs stuff is really about habit formation; habits being the things that lead us to goals.
Itโs less about big vision and inspiration as it is about the meaty, day-to-day pieces of โhow do we get this done?โ or โhow do we stay on track?โ.
Part of the reason I loved all the checkpoints in this planner is that it really helps you to see your patterns and commonalities, where bottlenecks keep happening or whichbottlenecks keep happening so you can actually start to catch those things before they come up because now youโre just aware of the pattern.
I love the fact that it was a daily, a weekly, and a monthly assessment giving you a chance to take that birdโs eye view and figuring out whatโs working, whatโs not working, what influenced me today, how did it influence me today? That helped me a lot to really stay on track with everything.
You start the day with your message to yourself, some morning mindset exercises, your top three goals and priorities, the tasks that absolutely must be done, and the people that you need to lead or connect well with today and how to do it.
Thereโs a task management in here but I donโt use a paper planner for task management. Because I have a team, we use Asana instead. So, this wasnโt as useful for me but I can see it being very useful for somebody who does like having that paper planner only because youโre keeping your tasks and mindset work in the same place.
I did find one challenge with this planner: it was remembering to take some of the things that I outlined in my Morning Mindset, like some of the activities that I wanted to do, I actually forgot to take them into the day and actually schedule to have them done.
Just a little tip: If you donโt use this as a planner and youโre using it more for the journaling aspect, check-ins, and the assessments just make sure that youโre taking those actions that you outlined into your actual task management system or into your schedule so that theyโre getting done.

Otherwise, it just ends up being a lot of nice words on the page and you get frustrated with yourself and feel like youโre wasting your time doing these journals.
I also found that it was really useful to use some of the margins to journal about what happened today or what might have influenced some of my daily habit scorecards; things like that. Without that I found that when I noticed these numbers were lower, I had to think back a little bit more to look for those habits.
It was great to be able to go back a couple weeks and look at my scorecard and say โhey, I noticed when I was doing more self care these numbers were up. When I was doing less self care, these numbers were downโ.
I just started keeping notes that fit for me in terms of what I was doing that day, what was happening in my business, what was happening in life; that sort of thing. Doing this helped me view those patterns a little bit easier.

Like I said, itโs really meaty and it does takes some time to fill out.
I think thatโs one of the drawbacks, itโs kind of time consuming and if youโre short on time, it can be one of the first things that you let go. There was a few weeks there where I was just barely getting it in or just flat out skipping it for a couple days because it wasnโt realistic.
If youโre struggling with time, I still think this is worth it because it can help you to start really aligning your actions in a way that helps to save you time, create time, or create energy. But you gotta give yourself some grace and know that youโre probably not gonna get use it every single day. Itโs gonna take some time to really get there.
Another little tip I have is to consider doing it once a day instead of twice a day.
At night, fill out your Nighttime Mindset and then fill out the Morning Mindset that night. Youโre kinda getting a jump on the day, but youโre gonna save a little bit more time โcause youโre already in that mindset or in that flow. Maybe you just do the best you can with it and let good enough be good enough, right?
IN A NUTSHELLโฆ
If you find that you are in a newer stage in your business, you may need more of the Start Today Journal, especially if youโre dealing with a lot of fear, self doubt, other peopleโs self doubts and itโs steering you off course. It could be a great way to just consistently realign and refocus.
But if youโre in a stage in your business where you really need to up level, like youโve been at this for a few years, I think this planner is gonna serve you much better.
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Itโs free, itโs super helpful and you can learn more here or grab it with the button below!
WHAT ABOUT YOU, BOSS LADY?
If you have a favorite goal setting planner or any questions about these two, let us all know in the comments!
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